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Longines
Has a compelling ad campaign: "Elegance is an attitude.", which features Humphrey Bogart and Audrey Hepburn.
Bogart wore a Longines watch, in a tonneau style, from 1941 onwards.
Tonneau-shaped designs, originally made in the 1940's and 1950's.
Longines is a member of The Swatch Group Ltd.
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